Real Estate Services, Local Agency

Sector

Real Estate Services

Company

Local agency

Role

Established agency

The agency operated in a highly competitive local real estate market, with a strong need to increase qualified traffic for properties for sale and rent. Visibility was critical not just for lead generation, but to remain top-of-mind in a market driven by local trust and proximity.

Get a Business Evaluation

To assess fit and define a clear path to exit readiness.

Impact

We operate as a long-term growth partner, not a vendor.

Increased visibility for properties and services

Stronger local market presence and brand recognition

Faster and more consistent traffic through digital channels

Measurable demand without additional internal strain

Challenge

Despite a solid local reputation, the agency lacked a structured digital acquisition system capable of consistently driving visibility and demand.

Brand awareness remained limited beyond existing networks, and digital efforts were not organized to generate predictable traffic for listings.

At the same time, the agency needed results without increasing internal workload or adding operational complexity, making autonomy and external execution essential.

What we worked on

Strategic implementations focused on long-term stability and valuation.

Local social media presence management aligned with the agency’s positioning

Deployment of targeted local social advertising campaigns to increase traffic and demand for listings

Clear, location-specific messaging designed to resonate with local audiences

End-to-end execution handled externally, allowing the agency to remain focused on operations and clients

Why this matters for valuation:

"Real estate service businesses that demonstrate repeatable, diversified local acquisition systems are perceived as more resilient and scalable. Predictable demand generation — even at a local level, reduces execution risk and strengthens long-term transferability."

Eric Eveno

Agency Director IMTO

Understand how similar valuation patterns might apply to your business

Every situation is different, but the signals buyers look for are often the same. If you want to understand how growth, positioning, and digital assets would be evaluated in your case, let’s talk.

Start With a Business Valuation

We’ll assess fit, identify valuation risks, and outline your path to exit readiness.

Helping service-based business owners maximize valuation and build buyer and lender confidence, without disrupting operations.

Services

Growth Package Scale Package Exit-Ready Package

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